function fancyflash(url) {
		var el = $("#falselink");
		var o = {
				zoomSpeedIn:            500,
				zoomSpeedOut:           500,
				overlayShow:            true,
				overlayOpacity:         0.9,
		};

		el.attr('href',url);
		el.unbind('click').click(function() {
				$.fn.fancybox.start(this, o); return false;
//				this.style.padding = 30+"px";
		});
		el.trigger('click');
}